The Importance of Adding Content to your blog

19th October 2017
Posted in News
19th October 2017 gecko

Why you need to keep Adding Content !

Even we’re guilty of not adding content or writing blog posts as often as we should. Keeping your website updated and full of interesting content can be a difficult task. However, there are very compelling reasons why you should make the effort. Here are some interesting facts about why you should find the time. Out of Date information can easily make your website irrelevant.

Creating long-term interest in your website requires ongoing post creation, and in-turn continuous effort…

adding content to a website with a compelling ‘compounding’ blog post means planning ahead
Solve Readers Problems!

Blog & Post writing

Did you know that 1 in 10 blog posts (news articles) are compounding. This means that over time being found on organic search improves steadily. Compounding blogs make up over 10% of all blogs and generate 38% of new traffic. Adding content by writing compounding blog articles solve readers’ problems, are easy to read, and feature words like “how” and “why” in the title. Their content is relevant!

They have value over a ‘decaying’ post (a story that talks about a single event for example). One ‘compounding’ blog post may generate as much traffic as six decaying posts.

source: hubspot
adding content to a website with a compelling ‘compounding’ blog post means planning ahead
Gecko Marketing Department?

Can you find the time?

It is sometimes difficult for a busy company without a marketing team to find the time to add creative and interesting content to their website.

Some ‘marketing departments’ can spend up to 30% of the marketing budget creating online content. Expectations would be high and this type of spend is not always affordable. We help local businesses create and manage content. On their website, social media, print and beyond. Think of us as your marketing department.

With some forward-planning good quality content can be created with minimum fuss and aggravation.

Remember! A compelling ‘compounding’ blog post means planning ahead…

fast website turnaround from gecko, cyprus website design

We are a small web design company in Polis Chrysochous

We are dedicated to creating quality websites that are engaging. Our services include search engine optimisation, social media integration. All of our websites are responsive (they automatically change size and layout to fit any device).

Get Noticed! Get a quality website in Cyprus

Get Noticed. Get a quality website.

Companies that blogged 11+ times per month got more than 4X as many leads than those that blog only 4-5 times per month.

53% of marketers say blog content creation is their top inbound marketing priority.

Titles with 6-13 words attract the highest and most consistent amount of traffic. 



Professional & Efficient

We have worked with George & Gecko for a number of years now, and always found him and his work to be very professional and efficient. We have tried other companies in the past but Gecko definitely stands out above the rest, with his prices and work ethic being 2nd to none. Whenever we have needed anything regarding our website which he built, George is always there straight away to help, with any issues normally resolved within the hour! George has become a good friend and trusted member of the Latchi watersports team and we look forward to working with him and Gecko for many years to come


Latchi Waterports Centre


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